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KrayonNo. 03Branding

Branding & Identity

Brands people can draw from memory.

A strong brand makes everything else easier: ads convert better, content travels further and customers remember you. We build identities with a clear point of view, from the strategy underneath to the last detail of the packaging.

Start a branding project →What's inside ↓

inside this crayon

Everything you get with branding.

5 things, one team, one plan. All made in-house.

  1. 01

    Brand strategy

    Positioning, audience, personality and messaging: the thinking every creative decision is built on.

  2. 02

    Logo & identity

    Logos, colour, type and a visual system that works everywhere your brand appears.

  3. 03

    Packaging

    Packaging that wins on the shelf and in the unboxing video.

  4. 04

    Brand guidelines

    A clear, practical rulebook so your team and partners keep the brand consistent.

  5. 05

    UGC content

    Authentic, customer-style content that brings your identity to life in the voice of real people.

how we colour it in

Four steps, no scribbling outside the plan.

  1. 1

    Sketch

    We get to know your brand, your audience and the numbers that matter.

  2. 2

    Outline

    A clear plan and creative direction, agreed before anything is made.

  3. 3

    Colour in

    Our in-house team makes the work, to a high bar and on schedule.

  4. 4

    Frame it

    We measure, learn and improve every week, so results keep compounding.

the proof

Branding we've coloured in.

Branding10+brands built

Branding & Identity

We've built 10+ brands, and counting.

good questions

Before you grab this crayon.

How soon can we get started?

Usually within a week. After a free 30-minute call we send a clear proposal. For branding, expect a full identity in roughly 6 to 10 weeks.

Do you work on retainers or one-off projects?

Both. Ongoing branding work tends to run best on a monthly retainer, but we're happy to take on one-off projects and launches too.

How do you measure success?

We agree on the numbers before we start. For branding, that usually means recognition, consistency and how the brand lifts every other channel. You get a clear report every month.

Can you work alongside our in-house team?

Absolutely. We plug into in-house teams, other agencies and founders, and fit around however you already work.

your turn

Ready to add some branding to your brand?

Tell us what you're working on. We reply within 24 hours, with ideas, not a sales deck.

Grab this crayon →