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KrayonNo. 02Performance

Performance Marketing

Every rupee, accountable.

Performance marketing should be the most accountable money you spend. We run paid media across Meta, Google and marketplaces with relentless creative testing and clean tracking, so every rupee has a job.

Start a performance project →What's inside ↓

inside this crayon

Everything you get with performance.

4 things, one team, one plan. All made in-house.

  1. 01

    Meta & Google Ads

    Full-funnel campaign setup and management, from prospecting to retargeting, optimised daily.

  2. 02

    Creative testing

    A steady pipeline of ad variations, tested systematically to find the angles that actually convert.

  3. 03

    Funnels & landing pages

    Landing pages and funnels designed to turn clicks into customers, not just traffic.

  4. 04

    Tracking & attribution

    Pixels, events and dashboards set up properly, so decisions are made on real numbers.

how we colour it in

Four steps, no scribbling outside the plan.

  1. 1

    Sketch

    We get to know your brand, your audience and the numbers that matter.

  2. 2

    Outline

    A clear plan and creative direction, agreed before anything is made.

  3. 3

    Colour in

    Our in-house team makes the work, to a high bar and on schedule.

  4. 4

    Frame it

    We measure, learn and improve every week, so results keep compounding.

good questions

Before you grab this crayon.

How soon can we get started?

Usually within a week. After a free 30-minute call we send a clear proposal. For performance, expect campaigns live within 2 weeks, with real learnings in the first month.

Do you work on retainers or one-off projects?

Both. Ongoing performance work tends to run best on a monthly retainer, but we're happy to take on one-off projects and launches too.

How do you measure success?

We agree on the numbers before we start. For performance, that usually means ROAS, cost per acquisition and revenue. You get a clear report every month.

Can you work alongside our in-house team?

Absolutely. We plug into in-house teams, other agencies and founders, and fit around however you already work.

your turn

Ready to add some performance to your brand?

Tell us what you're working on. We reply within 24 hours, with ideas, not a sales deck.

Grab this crayon →